The Content Repurposing Formula

You didn't know when you started your business that content creation would turn into a second full-time job you never applied for. That's solved now.

This is the real, repeatable system for getting more out of every piece of content you've already made, so you stop starting from scratch every time you sit down to create.

$127 one-time · lifetime access

Give Me the Full Workflow

One payment, lifetime access, including every future update.

What's Inside

Eight Modules. One Real Workflow.

1. Start Here

Welcome, survey, and the legal stuff, out of the way fast.

2. The Real Math of Repurposing

How one piece of content becomes twenty, plus the full 9-step workflow, start to finish.

3. Where to Find What's Worth Repurposing

Your blog, your captions, your teaching videos, even your own inbox, all legitimate sources.

4. Platform-by-Platform Playbook

The real formatting rules for every platform you actually post on.

5. Decide Where It Goes First

Your most-engaged platform, shelf life, and the psychology of refreshing instead of reposting.

6. From Plan to Batch

What happens after the plan, when it's time to actually sit down and create.

7. Bonuses

Content Repurposing Genius, your Trello board, and your Airtable hub.

8. Final Thoughts

Wrap-up, resources, and what's next.

The Content Repurposing Formula module preview mockup

Give Me the Full Workflow

One payment, lifetime access, including every future update.

What Students Are Saying About Our Content Planning Resources

"I was really overwhelmed about content planning. Now I feel like a huge weight has been lifted, because the entire process is laid out in a way that's easy to understand and take action with." Ami Hook-Ireland, Digitally Made for You

"This course had WAY more business strategies than just content planning! The more I got into the course the more helpful it became! I took SO many notes to reference back as I look at planning out my coming year." Jennifer Donaldson, Tailor Joy LLC

"Organizing your workflows, batching, really made me streamline my sessions and incorporate it into my daily routine. It became a strategy rather than a chore." Kim Faucher

"Thank you so much for the training on creating a year's worth of content in two days. The Trello board is AMAZING!! I've filled in my content plan for next year, and it's wonderful!" Becky Peerman

Is This a Fit?

This is for you if...

You want a real system for knowing what to post, not just a vague plan to "post more"
You've got a backlog of content (blogs, videos, captions) you've never gotten full mileage from
You want your content to actually support your business goals, not just fill a calendar
You're building a business that has to keep running on your hardest days, not just your best ones

This isn't for you if...

You're looking for a done-for-you content plan someone else builds for you
You haven't created any content yet and want a from-scratch beginner course
You just want more content ideas, not a system for reusing what you already have

Your Bonuses

Included the moment you sign up.

Content Repurposing Genius

The AI tool built to actually execute the workflow, hand it a piece of content, get platform-ready versions back in a fraction of the time.

"I've been playing with your Content Repurposing GPT. Brilliant! Sounds so much more like me than ChatGPT ever has. It's already saving me a ton of time." — Hope Ware

Content Idea Vault Trello Board

A simple, organized place to keep every repurposing idea so you're never hunting for one.

Content Idea Vault Airtable Hub

The Airtable version of the board above, for anyone who'd rather work there instead.

Plus, keep an eye out, there's a good chance a bonus training on building a content strategy that actually resonates with your audience makes its way in here too.

Hi, I'm Heather

I'm a Certified Content Marketing Strategist and AI Systems Architect, and I've spent years helping solopreneurs build businesses that keep running even on their hardest days. The Content Repurposing Formula came out of my own content strategy work, built, used, and refined in my own business long before it became a course. I'm not teaching theory, I'm teaching the actual system I use to keep my own content calendar full without starting from scratch every week.

Good Questions to Ask Before You Join

When do I get access?

Immediately. As soon as you check out, you'll get your login details by email, including your AI tool access.

Do I need any special tools?

No. You can use free tools throughout, though a few paid options are mentioned if you want to make things even easier.

How long does this take to complete?

It's self-paced and broken into bite-sized modules, most people move through it in a few hours, then keep it as a reference they come back to.

Will repurposing my content hurt my SEO, or make it feel less original?

No to both. Repurposing content across formats and platforms can actually help your SEO, and reshaping it for new platforms is what keeps it feeling fresh instead of recycled.

I know the theory, but who actually helps me implement it?

That's exactly what Content Repurposing Genius (included as a bonus) is for. You hand it a piece of content, and it does the actual reformatting work for each platform, so you're not stuck translating the workflow into action alone.

What's the refund policy?

All sales are final. Because you get instant access to the course and its AI tools the moment you check out, there are no refunds.

Can I share my login or AI tool access with someone else?

No. Your access is for your personal, individual use only.

I don't have a huge backlog of content. Is this still worth it?

Yes. The workflow works with five pieces of content just as well as fifty, you're building the system now so every new piece you create multiplies instead of starting the backlog from scratch.